TDP Technologies specializes in a precisely focused message delivery technique known as Technology Assisted Marketing (TAM) for Telemarketing.

TAM utilizes extant and emerging technologies to rapidly contact targeted segments, present a concise, attractive offer of goods or services, and follow the presentation with a call to action; i.e. drive traffic to a website, set an appointment, complete a credit application, or close a sale.

Contacts are made through voice, digital voice, and/or e-direct, usually in support of traditional media advertising.

The process begins by quantifying the potential universe.

SIC codes of the groups most likely to have an interest in the offer and representatives of the pre-approved states are identified and the total number of these businesses is calculated.

The cost of acquiring the database is fixed.

The data is massaged into a series of "virtual lists" each representing a "test list" for benchmarking purposes.

Test lists of approximately 5000 names are contacted during each test phase and presented with the "offer", and a rate of acceptance is established.

During testing, we receive invaluable feedback about the public's receptiveness to the product, branding, "hot" buttons, Objections.